PPC Consultant London

Make better paid search decisions with a PPC consultant in London focused on strategy, performance and measurable commercial outcomes. Kinsman & Co provides specialist PPC consultancy for businesses that need experienced guidance across Google Ads, paid search, ecommerce campaigns and wider paid media.

Whether you need an independent review of your existing campaigns, support with PPC strategy or an experienced PPC specialist to guide your internal team, we combine account analysis, audience insight and performance data to identify opportunities and improve efficiency.


PPC Consultant London | PPC Consultancy | Kinsman & Co
4.97/5 on Google
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Why Work With a PPC Consultant in London?

Our PPC consultancy helps businesses improve paid search performance through campaign audits, keyword strategy, bidding, targeting and conversion tracking. Our PPC consultants identify inefficiencies and develop strategies aligned with your commercial goals, supporting in-house teams or businesses seeking expert guidance. For a broader acquisition strategy, our performance marketing services connect PPC with other growth channels.

Our PPC Consultancy Services

1

Google Ads & PPC Audits

Account Auditing
Campaign Analysis
Conversion Tracking
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A PPC audit gives you an independent view of your Google Ads account. Our PPC consultants review campaign structure, keywords, bidding, targeting and conversion tracking, find where budget is being wasted and give you practical recommendations your team can implement and measure.

2

PPC Strategy Development

PPC Strategy
Audience Targeting
Budget Planning
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A clear PPC strategy gives your advertising a defined direction. We look at your objectives, audience, competitors, budget and conversion journey, then build a paid search plan your in-house team can run. Consultancy is advice and direction; if you want us to run your campaigns day to day, that sits with our PPC agency service.

3

PPC Training & In-House Support

Team Training
Google Ads Skills
Campaign Management
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We train and support in-house marketing teams, with bespoke sessions led by our PPC experts. Training covers paid search theory, Google Ads best practice and campaign management techniques, tailored to your team's level of experience.

Get in touch
Get in touch

FAQ

PPC consultancy questions, answered.

What to know before you bring in a PPC consultant.

1
What does a PPC consultant do?
A PPC consultant provides specialist advice on paid search campaigns, including account structure, keyword targeting, bidding, ad performance, conversion tracking and budget allocation. At Kinsman & Co, our PPC consultants use campaign data and business objectives to identify opportunities for improvement and develop a more effective paid search strategy.
2
Why hire a PPC consultant in London?
A PPC consultant can provide an independent, specialist view of your paid search activity and help identify opportunities that may be missed during day-to-day campaign management. A London-based PPC consultant can also support businesses targeting local, UK-wide or international audiences with strategy, account analysis and ongoing optimisation.
3
Can a Google Ads consultant audit my existing account?
Yes. A PPC consultant can review your existing Google Ads account to assess campaign structure, keywords, search terms, bidding, targeting, ad copy, conversion tracking and budget allocation. The audit can highlight areas of wasted spend and provide practical recommendations for improving campaign performance.
4
Do you offer PPC consultancy services for ecommerce businesses?
Yes. Our PPC consultants can support ecommerce businesses with paid search strategy, Google Shopping, Performance Max, campaign optimisation and conversion-focused advertising. For businesses with wider ecommerce requirements, PPC can also be considered alongside other acquisition and retention channels as part of a broader ecommerce marketing strategy.
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